Maritz Global Events Blog

Knowing Your Audience is the Only Antidote to Digital Event Fatigue

By: Tim Simpson on 10/07/21 17:29

Earlier this year we ran a survey asking event strategists to rate their and their audience’s digital fatigue. The response was overwhelming … both were feeling quite high levels.

e4 2019 – Baltimore: Recap & 5 Key Takeaways

By: Maritz Global Events on 08/08/19 3:54

When we ask clients about their event challenges, we frequently hear: “Every year it becomes harder and harder to top last year’s event.” At Maritz Global Events, we face the same ...

Why the Over-50 Crowd Still Matters for Events

By: Donna Kastner on 04/25/19 7:01

Have you noticed a demographic shift happening at professional conferences? You might not think the over-50 crowd still matters for events anymore. Oh... but they do.