Category Archives: Experience Design

The Benefits of Building Immersive Experience into Your Events

Every meeting or event offers a notable experience. The time taken to rally relevant speakers, distill a message, whip up excitement and build in some… Read More

e4 2019 – Baltimore: Recap & 5 Key Takeaways

When we ask clients about their event challenges, we frequently hear: “Every year it becomes harder and harder to top last year’s event.” At Maritz… Read More

Everything You Know About Event Design is a Myth

As event designers, there are certain assumptions we make around the optimal conference length, number of session options, location amenities and more. This is necessary;… Read More

How AACSB Enhanced Experiences Across Multiple Conferences

When AACSB International — The Association to Advance Collegiate Schools of Business — needed to re-imagine their entire events portfolio, they chose to do so through a… Read More

How to Touch the Core of Your Audience to Design Better Event Experiences

In today’s world, consumers overwhelmingly choose brands, communities and experiences based on shared values and purpose. People want greater connection and seek more substantive forms… Read More

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